The Great Northern Contemporary Craft Fair (GNCCF) is a premier craft event in the North, renowned for its exceptional showcase of craftsmanship. With over 150 of the UK’s top designer-makers, GNCCF offers a unique opportunity for customers to purchase directly from the artists. Exhibitors, meticulously selected by an expert panel, present a diverse range of handmade creations, including accessories, furniture, ceramics, and more.
The event is more than just a marketplace – it’s an immersive experience. Visitors can meet the makers, watch live demonstrations, and even try their hand at crafting. Since its inception, GNCCF has grown into a must-attend event, attracting thousands of visitors annually and driving significant sales for exhibitors.
Our work with the GNCCF
GNCCF approached us for social media content creation and management on an ad-hoc basis during the lead-up to, and throughout, the event. Our work included:
On-Site Support: During the event, we were on-site to capture real-time content, highlighting key moments, and the vibrant atmosphere. This approach not only supported the event organisers but also enhanced the live event coverage on social media.
Bespoke Content Calendar: We designed a tailored social media calendar to align with GNCCF’s goals and audience, ensuring content was timely, engaging, and effective.
Engaging Content Creation: Our team developed posts, stories, and updates that captured the essence of GNCCF, resonating with their community and attracting new audiences.
Results
Our collaboration with GNCCF contributed to:
- Increased social media engagement and follower growth during the campaign.
- Greater visibility for exhibitors through targeted content and storytelling.
- Enhanced attendee experience with timely updates and behind-the-scenes insights.
- Improve ticket sales via social media by more than 40% in comparison to the year prior.
- Strengthened GNCCF’s brand presence as a leading craft event in the UK.
Facebook Results:



Instagram Results:



Interested in working with us? If you’re looking for creative and bespoke social media services to help improve your event or brand visibility, get in touch today!